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Can Marginalized Groups Use Social Media to Effect Political Change?

Event Type
Informational
Sponsor
School of Social Work
Date
Feb 10, 2022   12:00 pm  
Registration
Registration
Originating Calendar
Non-iSchool Undergrad Events Calendar

Over the last decade, more and more marginalized groups have used social media to call attention to issues that matter to them, to gain popular support, and to establish a dialogue with political elites. Although many studies focus on how online mobilisation impacts marginalized groups, little scholarship exists that tries to measure the political change brought about by their cyber engagement. Using the Indigenous-led Idle No More movement at the federal level in Canada as a case-study, the presentation will examine whether marginalized groups can use social media to effect political change. It will show that, ultimately, the Idle No More online protests increased the national salience of Indigenous issues temporarily, but without significantly influencing policy outcomes in that area.

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