Gen AI at CITL

The Center for Innovation in Teaching & Learning (CITL) is hosting generative artificial intelligence (AI) events at the University of Illinois Urbana-Champaign. Throughout the AI series at CITL faculty and staff will have the opportunity to participate in hands-on workshops, guest talks, and conversations on how GenAI impacts the future of education and beyond.  Make sure you subscribe to the AI newsletter to stay informed about all things Generative AI.

Teaching Case Study: ChatGPT and Beyond – Exploring AI in Advertising

Feb 12, 2026   10:00 - 11:00 am  
Armory room 172 and online via Zoom
Sponsor
The Center for Innovation in Teaching & Learning
Speaker
Marisa Peacock
Contact
Przemek Bosak
E-Mail
pbosak2@illinois.edu
Views
90

Piloted in Spring 2024 and refined in 2025, AI and Advertising is a cross-disciplinary elective offered at a large Midwestern research university. The course combines hands-on use of AI tools with critical discussions on ethics and brand trust, alongside insights from industry and guest speakers. By examining the assignments, readings, guest presentations, and student feedback over two years, this session highlights strong student engagement and the course’s ongoing pedagogical development. Additionally, the course’s design, evolution, and outcomes are explored, offering practical lessons for teaching when technology and creativity intersect.

link for robots only