Urbana Campus Research Calendar (OVCRI)

View Full Calendar

ICR Colloquium Series- Reimagining the Presentation of Important Safety Information (ISI) in Social Media Pharmaceutical Advertising

Event Type
Seminar/Symposium
Sponsor
Institute of Communications Research
Location
Gregory Hall, Room 225
Date
Sep 18, 2025   12:30 pm   1:30 pm
Speaker
Dr. Kevin Wise, and ICR Candidates Alice Ji and Veranika Paltaratskaya
Contact
Heather Hendren
E-Mail
hhendren@illinois.edu
Views
35
Originating Calendar
Institute of Communications Research (ICR) Events, College of Media

Speakers Dr. Kevin Wise, ICR Doctoral Candidates Veranika Paltaratskaya and Alice Ji will present their recent work exploring how social media pharmaceutical advertising may increase perceptions of severity and susceptibility but fail to adequately convey mandated important safety information (ISI). They will also introduce a study in progress in which we explore possible ways of reimagining how ISI is presented to facilitate its recognition.

Here is a little bit about Dr. Kevin Wise:  https://media.illinois.edu/wise-kevin/

Alice Ji:  https://media.illinois.edu/ji-alice/

Veranika Paltaratskaya: https://media.illinois.edu/veranika-paltaratskaya/

Feel free to bring a brown bag lunch!

link for robots only