ICR Colloquium Series- Egoistic and Altruistic Messages in Prosocial Communication
Oct 30, 2025 12:30 pm 1:30 pm
Gregory Hall, Room 225
- Sponsor
- Institute of Communications Research
- Views
- 32
- Originating Calendar
- Institute of Communications Research (ICR) Events, College of Media
This presentation will discuss the egoistic and altruistic motives that drive charitable giving, and how messages can be designed to amplify the effectiveness of prosocial communication.
Here is a little bit about Dr. Guolan Yang: https://media.illinois.edu/yang-guolan/
Feel free to bring a brown bag lunch!