Learn what it means to understand Product-Market Fit and why it is important for your venture. We will briefly explore the methods used in the NSF I-Corps program to define customer segment and craft effective value propositions. Several entrepreneurs at various stages of development will then share their thoughts. Hear their tips to make the most of the process and avoid pitfalls, and see how it has shaped their product development efforts.
Michael Decklever, Medical Best Practices GPS
Christina Tucker: Tell Tail
Byron Wittenberg: Insigna
Harlee Sorkin: National Faculty, NSF I-Corps
If you have any questions and/or require accommodations for this event, please email Cathy McArthur (firstname.lastname@example.org).